Apr-Jun (2023)

Cultural Transmission Through Tourism in the Valley of Kashmir

Shabir Ahmad Lone

Research Scholar, Department of History, Annamalai University, Annamalainagar, Tamil Nadu, India

Kalaiselvi A

Research Scholar, Department of History, Annamalai University, Annamalainagar, Tamil Nadu, India

Tourism development is an important cultural platform, and cultural transmission is the common thread that runs across the many levels of the tourism industry. Traveling brings individuals into contact with each other and, as tourism has an educational element, it can promote understanding between peoples and cultures and provide cultural exchange between hosts and guests. Kashmiri culture combines traditions from Northern India, Northern Pakistan, and the Chinese area of Aksai Chin. Kashmir is well-known for its cultural history, which stems from the presence of a varied spectrum of religions. It brings together Hindus, Sikhs, Muslims, and Buddhists to beautify Kashmir by incorporating their own culture, which has resulted in numerous modifications to their way of life. Tourism is a major generator of worldwide economic growth, with far-reaching sociological effects. However, tourism's noneconomic and societal benefits are sometimes underestimated. Tourism requires proper planning and administration in order to contribute to long-term socioeconomic development. It is critical to analyze all areas of tourism development, including the economy. The present paper highlights the cultural transmission through tourism in the valley of Kashmir.

Keywords: Tourism ,culture, transmission, Kashmirs
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